![]() ![]() In preparation for the cutover, production of the outgoing watch models was halted 18 months ago and the new models won’t roll into stores until September, which Arnault described as a pause that would allow the brand to explain the new direction to would-be buyers.Ĭonsidered a unisex model, the new 40-mm Tambour watch will come in two steel options with either a silver-gray or a deep blue dial, both priced at 19,500 euros a steel-and-gold model one in solid 18-karat yellow gold, and a rose gold version.Īmong the immediately visible design changes are the absence of lugs and the integrated bracelet but also a slimline profile of just over 8 millimeters - against 13 for the current Tambour designs - that has been designed to appear even thinner. This is the “good fortune of being part of a big house that’s historically believed in watchmaking,” initiated with the 2002 launch of the first Tambour design and furthered by investing in La Fabrique du Temps to “create high watchmaking in a more spontaneous way, without having to think about an immediate return on investment,” he said. ![]() But we are installing ourselves step by step, building a stable business.” “We’re not going for an exceptional success or launching with a bang. “We aren’t going to change strategy midway because it didn’t work,” he continued. He is “not interested in tripling the business by maximizing, lowering prices and doing more volume.” Instead, this step is about “leveraging the know-how of our craftspeople and ensure that a client entering a Louis Vuitton store - for the watches or by chance - will see that have a level of execution on par” with watchmaking pure players.Īrnault said the move was part of a long-game strategy that stretches to 2030, “whatever the result of this collection.” In a nutshell, the positioning is about showing how serious the French luxury house is about its watchmaking chops. “There’s also this idea of respecting long-standing clients and bringing value to what they’ve already collected.” It’s to ensure that our historical collectors, our brand aficionados can recognize themselves in a more entry-level high-end watchmaking piece,” he continued. “Our goal is not to put a watch on everyone’s wrist. “Whatever the performance we have today - and it’s rather good - I’m not looking at it to pilot this change,” Arnault said, deeming the Tambour iteration the brand’s biggest watch launch of the past 20 years. ![]() All of these will be covered by a five-year warranty, up from three.Īccording to the executive, today’s Louis Vuitton watch clientele is split between those who buy watches as fashion accessories and watch enthusiasts and collectors.īut the perspective of losing the first category doesn’t faze him, even though he imagines them reaching for the connected watch and its customizable digital watch faces to match their outfits. The brand’s lineup will go from more than 100 active references to around 20, including a handful of women’s watches, the connected Tambour Horizon Light Up watch, the Tambour Street Diver launched in 2021, and the five new Tambour models, with high watchmaking on top of that. Not all products are regulated by the Financial Conduct Authority and FOS protection will not be extended to unregulated agreements.The 40-mm three-hand Tambour is a more unisex model, available in steel, steel-and-gold and solid gold. We may receive a commission if your application is successful, and the amount may vary depending on the product chosen and the amount of credit taken out. Credit provided is subject to age and status, minimum spend applies. Watches of Switzerland Company Limited is authorised and regulated by the Finance Conduct Authority. et Cie, S.C.A., 22-24 Boulevard Royal L-2449, Luxembourg trading as PayPal Credit. Watches of Switzerland Company Limited acts as a broker and not a lender and offers finance from Secured Trust Bank PLC trading as V12 Retail Finance and PayPal (Europe) S.à r.l. They can be re-welded at a discounted price of 25.00 as long as you snipped it off at. Registered Office: Aurum House, 2 Elland Road, Braunstone, Leicester, LE3 1TT, Registered in England and Wales, Company number 00146087. Slim and sleek, with an inlaid LV clasp that lies flush to the strap, this new masculine bracelet is offered in black calfskin, Monogram or Monogram Eclipse coated canvas. A spiritual and religious clothing line that brings awareness to God through fashion apparel and influence. Louis Vuitton Bracelet Collection Speedy Pearl Bracelet sold out exceptional Pearl Collector collectible gold (57) 802.20. Goldsmiths is a trading name of Watches of Switzerland Company Limited. Shop stylish tees, hats, and hoodies today.
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